Digitalisation
that delivers.

We accelerate digital transformation — from bespoke Micro Custom Tools that automate processes in weeks, to strategic consulting in MarTech, E‑Commerce and organisational development.

Micro Custom Tools Get in touch
10+
Years of experience
~6 wks
From brief to live tool
FMCG
& Retail focus
EMEA
DE · AT · CH · Beyond
What we do

Expertise that creates impact

Business acumen meets technical implementation strength — for digital transformation that works in everyday practice.

Marketing Technology

Find, implement and scale the right MarTech stack — focused on integration, data quality and measurable ROI.

See services

E-Commerce & Omnichannel

Develop commerce strategies that convert across all touchpoints — from platform selection to performance optimisation.

See services

Organisational Development

Align structures, roles and processes with digital ways of working — so transformation actually lands in daily life.

See services
Free Value Chain Assessment

Not sure where to start?

Many organisations want to digitalise but struggle to identify where the biggest lever is. Our Value Chain Assessment maps your entire value creation process and pinpoints which areas will benefit most from digitisation, automation, or AI.

  • Structured capture of your full value chain
  • Prioritised view: Quick wins & strategic initiatives
  • Concrete recommendation for your next step
Step 1 of 4 Your industry

Which industry best describes your business?

Part of our consulting approach

Powered by Microflow

Our Micro Custom Tools are built and operated on Microflow — our own workflow and process automation platform. It provides clients with a reliable, flexible foundation for connecting data, automating processes and scaling digital operations across their organisation.

Microflow is an independent product. The link below opens an external site.

Explore Microflow

Visual workflow builder

Design processes without writing code

System integrations

Connect your existing tools and data sources

On-premise or cloud

Full control over where your data lives

AI-ready foundation

Structured data layer for future AI use cases

Flagship Product

Micro Custom Tools

Your own bespoke SaaS tool in ~6 weeks — instead of months-long enterprise projects. We automate your manual processes, break down team silos and lay the data foundation for your AI future.

  • Cloud-hosted or on-premise — your choice
  • Fixed 5-phase process — transparent timeline
  • 3 months live support included
Explore Micro Custom Tools Book a free discovery call

Win back time

Eliminate repetitive manual work through targeted automation

Strengthen collaboration

One shared tool breaks silos and synchronises teams

Build AI readiness

Structured, clean data as the foundation for future AI use cases

Live in ~6 weeks

From kickoff to production — not months, but weeks

How it works

From brief to live in 5 phases

A structured, repeatable process that turns your problem into a working tool — with clear milestones at every step.

1

Problem Validation Sprint

~4 h workshop + preparation

2

Dev Sprint

1 week

3

Implementation Sprint

Go-live milestone

4

Iteration Sprint

1 week

5

Live Support

3 months included

See full process details
Client Voices

What clients say

"Christian brought structure and clarity to our martech stack — we finally know which tools matter and how to connect them. Highly recommended for any FMCG organisation navigating digital transformation."

Markus B.

VP Marketing · FMCG / Retail

"The Micro Custom Tool we built together eliminated 15 hours of manual reporting per week. The ROI was visible within the first month."

Sandra K.

Head of E-Commerce · Consumer Goods

"What I appreciate most is that Christian truly understands both the strategic and the operational level. He delivers concrete results, not slide decks."

Thomas R.

Director Digital · Retail

"Christian helped us shape our retail media strategy and establish the right data infrastructure. His EMEA expertise was invaluable."

Laura M.

Senior Manager Retail Media · Professional Services

Ready to accelerate your digital journey?

Let's talk about how we can help you navigate digital transformation — from strategy to working software.

Contact us Explore Micro Custom Tools